Strategy
Business priorities, positioning, and growth architecture.

AGENCIAAGRO
We are an international strategy, marketing, and business development company specializing in agribusiness, animal health, food, and the industries driving their evolution.
Turn the potential of leading companies, brands, products, and innovations into real growth opportunities.
We understand businesses, markets, and their cultures to design and implement strategies that connect our clients' knowledge, innovation, and excellence with the right people.
We support both startups transforming industries and global market leaders. The challenge may span a country, a region, a continent, or multiple markets.
We connect strategic leadership, agricultural knowledge, creativity, content, technology, and activation. The team is organized around project needs.
Every market has its own dynamics, culture, and channels. We define how to work in each one based on its needs and the operational capabilities required.
Listening, clear decisions, defined responsibilities, and continuous review. We work alongside your team to keep strategy connected to execution.
WHO WE ARE
AgenciaAGRO is an agency specializing in agribusiness marketing and growth, integrating strategy, creativity, technology, and regional market intelligence.
Business priorities, positioning, and growth architecture.
Distinctive ideas and content developed for industry audiences.
Performance, digital experiences, artificial intelligence, and visibility.
Local context that makes global strategies relevant.
INDUSTRY KNOWLEDGE
Specialized execution starts with understanding products, producers, channels, and business decisions.
REGIONAL EXPERIENCE · SENIOR LEADERSHIP
An integrated team combining senior strategic leadership with experience in agribusiness, creativity, digital, and regional markets.
We work with producers, suppliers, distributors, exporters, and corporate teams to turn business priorities into relevant action for each market.

Managing Partner & Co-Founder | LATAM Sales Lead
With 25+ years of experience, Andrés champions and drives AgenciaAGRO's expansion. He leads regional sales strategy, connecting complex needs with high-impact solutions. An expert in networking and assessment, he identifies clients' critical challenges to design the right service structure. His approach goes beyond selling to building strategic partnerships, ensuring every proposal delivers real value and addresses problems from the first conversation.

Managing Partner, Co-Founder | Strategy & AI
With 25+ years of experience, Luis leads innovation in new AI-powered experiences. He combines business vision and UX/UI to turn objectives into measurable returns on investment. He created the Strategic Immersion Process™, an exclusive framework for assessing, designing, and optimizing digital solutions. Pragmatic and resourceful, he ensures agile execution and real adoption. His focus: turning strategic complexity into clear, profitable, high-impact plans.

AI Agent | Strategy and Empathy Engineering
Jen leads the Empathy Engineering revolution at AgenciaAGRO. As a strategic AI agent integrated into the team, she processes big data to decode behavior across LATAM's agricultural sector. Her work turns complex analysis into high-performance strategies, combining artificial intelligence and design to build digital ecosystems that deliver precision, profitability, and market leadership, raising the standard of traditional strategic consulting.

Project and Digital Strategy Manager & Partner
A results-focused digital strategist, Nicolás combines planning and creativity to strengthen the six pillars of brand positioning, from strategy and branding to advertising and audiovisual production. Passionate about innovation, he designs and implements tailored digital ecosystems that turn business goals into tangible growth. His focus: refining every tactic and tool to maximize each client's profitability.

Visual Design Lead & Partner
Maite specializes in turning ideas into visual identities that communicate with impact and consistency. Her approach combines creativity, strategy, and aesthetics for the agricultural sector, strengthening brands through a contemporary perspective. At AgenciaAGRO, she leads visual design for our campaigns and content, ensuring every piece speaks the brand's language with clarity, emotion, and purpose.

AI Agent | Strategic Consulting and Digital Agricultural Marketing
LIA specializes in proposing clear, actionable digital strategies for agribusiness brands. Direct, observant, and structured, LIA brings strategic clarity to complex contexts, interpreting needs and developing concrete, impactful plans. LIA is an AI agent trained by AgenciaAGRO to serve as a senior strategic consultant. She is part of the agency's operations team and works alongside its consulting and digital marketing team.

Animal Science Consultant | LATAM
María Fe is an animal scientist and animal nutrition specialist with more than 25 years of experience in Latin America's animal health and nutrition industry. She has led sales strategies, growth plans, and high-performance teams for companies such as Zoetis, HIPRA, and Calier, with responsibility for Central America, the Dominican Republic, Peru, and Chile. She also trained in Data Science for Business at the University of Chicago. At AgenciaAGRO, she combines technical knowledge, commercial insight, and data analysis to help industry brands make better decisions and develop growth opportunities across the region.

Digital Marketing & Strategy Consultant / Brazil
An advertising professional with more than 17 years of experience, CEO of Audaces MKT, President of Anamid/CE, and project management specialist, Raquel has worked in political and real estate markets and now brings her expertise to planning and operating marketing teams. With extensive online and offline knowledge, she serves as marketing manager for B2B/B2C companies and as a specialist consultant at AgenciaAGRO.

AGRIBUSINESS CONSULTANT AND ANALYST
Eduardo Blasina is an agronomist, market analyst, and agricultural project developer. He heads Blasina y Asociados, one of Uruguay's leading agribusiness development consultancies, and the Tiempo de Cambio program on Radio Rural. He is a columnist for El Observador, a TED speaker, and an advisor to Uruguay's Ministry of Livestock, Agriculture, and Fisheries. Eduardo has taught Agricultural Economics at Universidad de la República, Universidad ORT, and Universidad de la Empresa, and published Darwin en el Plata, El descubrimiento de la evolución.

Agronomy Consultant / Ecuador
Billy has more than 30 years of experience in agriculture, spanning frontline roles through a range of management positions. He is an agronomy consultant specializing in strategic planning, marketing, and sales.

Agribusiness Consultant / Paraguay
Born and raised in Hohenau, Itapúa, Paraguay, Rolando grew up in a multicultural agricultural environment, speaking Spanish, English, Guaraní, Portuguese, and German. He holds an agronomy degree from Universidad Católica, with postgraduate studies in Senior Cooperative Management, Agribusiness Management at Universidad Americana de Paraguay, and AgTech Development and Management at UCEMA in Argentina. He has extensive sales, marketing, and executive experience in cooperatives, multinationals, and local agricultural input companies.

Agribusiness / Business Development Consultant in Colombia
Oscar has more than 18 years of experience in academia, consulting, and specialized rural development and agribusiness analysis. Through innovative business models and competitiveness strategies, he advances projects that identify and understand rural challenges and opportunities, promoting entrepreneurship, sustainable growth, and peace in rural communities and agribusiness through fair, transformative approaches. His comprehensive perspective combines rigorous analysis with historical and contemporary understanding, integrating multiple dimensions, scales, and stakeholders.

Agronomy Consultant | Mexico
With more than 18 years of agricultural experience, Daniel has worked in sales and technical advisory roles involving fertilizers, seeds, and fresh fruit and vegetables. His background combines strategic vision with practical field knowledge, providing solutions tailored to producers and distributors in Mexico. As a specialist agronomy consultant, he connects brands with local agriculture and strengthens regional growth strategies.

Agribusiness Consultant / Peru
Luis is an agronomist from Universidad Privada Antenor Orrego in Peru, an international agribusiness consultant, and an expert in agrifood R&D and innovation. He holds master's degrees in Fruit and Vegetable Production from Universidad de Almería, Spain, and Innovation and Strategic Entrepreneurship from Universidad Adolfo Ibáñez, Chile. With specializations in fertigation, plant nutrition, environmental management, and protected horticulture, he also holds an MIT sustainability certificate. Formerly Innovation Manager at Camposol, he has spoken at and served on scientific committees for international events. With six registered patents in genetics projects, Luis is Co-Founder and Director of Agroclub, a company dedicated to democratizing access to technical and scientific knowledge in agriculture.

Agronomy Consultant / Peru, Chile, and Ecuador
Xavier, a French agronomist, combines marketing and business development experience to advise on strategies that advance agribusiness success in Latin America. Based in Peru and drawing on his experience in France, he brings an innovative approach and effective strategies tailored to LATAM agriculture. His strategy is grounded in deep knowledge of operating markets, built through extensive field experience.

Agronomy Consultant | Northern LATAM – Mexico / USA
Marco is an agronomist and animal scientist from UAAAN, with extensive experience in natural resource management and international projects in Mexico, the United States, and Canada. He spent five years in the U.S. as an animal scientist in feedlots in Nebraska, South Dakota, and Minnesota. He currently grows citrus and coffee and advises small and midsize livestock producers in his region. At AgenciaAGRO, he brings a binational perspective to connect brands with producers and strengthen agriculture in Northern LATAM.

Strategy / Digital Marketing Consultant – Spain
Based in Spain, Julieta is our strategic bridge between Europe and LATAM. She brings 10+ years of agribusiness experience across Argentina, Italy, and the Iberian Peninsula. An expert in B2B/B2C marketing and account management, she leads work from strategy through field execution, including trade shows, campaigns, and audiovisual production. Her understanding of business dynamics in Murcia, Almería, and Valencia ensures precise local implementation and smooth technical coordination for clients expanding into new markets.

Strategy / Digital Marketing Consultant – Paraguay
Paola holds a degree in Business Administration from Universidad Nacional de Asunción and has strong experience in marketing and strategy. With more than ten years in agribusiness, she has worked with major multinationals such as Monsanto, Bayer, and Syngenta.

Consultant / Brazil
With an MBA in Entrepreneurial Business Management, Márcio is an executive with strong foresight and creativity. He is always ready to understand a need and deliver results quickly.

Livestock and Animal Health Consultant | Mexico / USA
Originally from Veracruz, Javier is an agronomist and animal scientist. He worked in Mexico integrating livestock production with wildlife conservation and management. Since 2016, he has worked as an animal scientist in feedlots in Nebraska, South Dakota, and Minnesota; today he leads Animal Health at Revier Cattle Company in Minnesota. As a specialist consultant at AgenciaAGRO, Javier brings a binational perspective on intensive cattle production: welfare and biosecurity, feeding efficiency, and clear communication for cattle industry brands.

Agrifood and Forestry Consultant | Mexico / USA
A Mexican forestry engineer with 11+ years in agrifood and forestry, Nancy has worked at FIRA–Banco de México and CONAFOR, supporting financing, data analysis, and interagency coordination. She helps producers and businesses design and monitor projects. At AgenciaAGRO, she brings program management, strategic connections, and a sustainability focus to accelerate productivity, innovation, and access to resources, translating field needs into clear, measurable, actionable roadmaps.

Rural Development and Extension Consultant | Chile
Laura is an animal scientist from Universidad de La Salle and holds a master's degree in Rural Development from Universidad Austral de Chile. She has more than ten years of field and management experience, including extension work with small producers, wildlife management, farm administration, and research support for UACh, Fondecyt, and Massey. She has worked with flower and berry growers in southern Chile. At AgenciaAGRO, she turns field assessments into actionable productivity and sustainability plans.

Crop and Livestock Production Agronomy Consultant | Mexico
Óscar is an agronomist specializing in entomology and plant pathology from UAAAN, with a master's degree in Ruminant Nutrition from Universidad de Chihuahua and academic experience at Cornell and Texas A&M. His background combines organic citrus and vegetable production, corn and sorghum management, pest control, and nutritional advisory work in cattle, sheep, goat, and swine systems. As a producer and technical advisor, he brings a comprehensive perspective on Mexican agriculture. At AgenciaAGRO, he connects scientific knowledge, production experience, and commercial opportunities to advance agricultural and livestock brands.

Agronomist · Agricultural Strategy and Sustainability Consultant | Argentina
María Victoria is an agronomist and consultant with more than 23 years of agricultural experience. She has contributed to projects integrating business management, territorial strategies, and sustainability, coordinating teams and stakeholders across different regions. She founded AgroVicto, through which she advances regenerative crop and livestock farming, her main technical focus. At AgenciaAGRO, she turns agricultural challenges into organized processes and creative solutions with a positive impact on producers and communities.
A SHARED DIRECTION
We work at the scale your business needs: one country, a region, or multiple markets. We adapt messages, channels, and actions to the people, culture, and commercial dynamics of each context.
Business and industry perspective.
Understand the potential.
Markets, audiences, and cultures.
Define what matters.
Capabilities, actions, and learning.
Turn decisions into work.
LET'S TALK
Tell us what your company does, which market it operates in, and what you need to achieve. Let's start by understanding the challenge.